FedEx Express, ATP Continue World Tour Courtship
FedEx Express, ATP Continue World Tour Courtship
Partnership renewal through to 2019
The ATP and FedEx Express, a subsidiary of FedEx Corp. (NYSE: FDX), the world’s largest express transportation company, today announced a partnership renewal which sees FedEx continue as a global Platinum Partner of the ATP World Tour for a further three years, through 2019.
Building on FedEx’ extensive history of sports sponsorships around the world, FedEx will maintain its international ATP sponsorship programme which includes 17 tournaments, across 11 countries.
“With its unique global footprint, the ATP World Tour is the perfect match for FedEx. We share many values with this globally popular sport, such as speed, precision, anticipation and service,” says Rajesh Subramaniam, EVP Global Marketing and Communications, FedEx. “Since the sponsorship began in 2010, we have seen many priceless moments on the court and the passion of the fans has continued. With this year’s addition of the Dubai and Rio de Janeiro tournaments to our sponsorship, we expect to reach an even wider global audience of millions of fans through television and other media.”
“The ATP World Tour has enjoyed tremendous growth in recent years, and our partnership with FedEx has delivered great results since 2010. We’re thrilled that FedEx has had such a positive experience and will continue its sponsorship,” said Chris Kermode, Executive Chairman and President of the ATP. “We look forward to further working with FedEx to continue the growth and impact of the sponsorship.”